My Story
From Job Sites to Digital Strategy
My journey started on job sites in Chicago around 2009 — running service calls, diagnosing complex plumbing issues, and building relationships with homeowners and contractors. In 2014, I officially earned my Illinois Apprentice Plumber license through the Illinois Department of Public Health, a milestone that cemented my commitment to the trade. That hands-on experience gave me far more than technical skill — it taught me how systems work. A plumbing system is a lot like the human body or a business: every part is connected, every joint matters, and if the foundation is wrong, everything downstream fails. The Bible says it best — "the wise man built his house on the rock" (Matthew 7:24). That principle guides everything I do. I leveraged that understanding to master digital marketing, and over the years I've personally built over 250 plumbing websites and helped countless plumbing businesses grow their revenue through SEO, lead generation, and smart technology.
Systems Thinking: From Pipes to Business
Plumbing taught me that everything in life runs on the same principles — the human body, a business, a marketing funnel. You have to understand all the parts, how they connect, and build on a proper foundation or the whole thing falls apart. That mindset is what I bring to every project. Today, I co-own ThePlumbingDirectory.com — the most comprehensive plumbing directory in the U.S. — and use AI, automation, and cutting-edge technology to build systems that generate leads, streamline operations, and help plumbing companies scale. Having built over 250 plumbing websites, I know exactly what works and what doesn't in this industry.
Where It All Became Official

Apprentice Plumber License — June 2014
I'd been doing plumbing work since around 2009, learning the trade from the ground up on real job sites across the Chicago area. When I finally received my official Apprentice Plumber ID from the Illinois Department of Public Health on June 16, 2014, it was one of the proudest moments of my career. It validated years of hard work, early mornings, and crawling under houses to get the job done right.
That card represented more than just a license — it was proof that I was building something real. It fueled my drive to not only master the trade but to eventually help other plumbers build their own businesses through technology and marketing.
What I Know
Plumbing
- Residential Plumbing
- Commercial Plumbing
- Water Heater Installation & Repair
- Drain Cleaning & Sewer Services
- Pipe Repair & Replacement
- Fixture Installation
- Emergency Plumbing Services
- Plumbing Inspections
Digital Marketing
- Local SEO for Plumbing Businesses
- Google Business Profile Optimization
- Plumbing Website Design & Development
- Lead Generation Systems
- Content Marketing Strategy
- Reputation Management
- Pay-Per-Click Advertising
- Conversion Rate Optimization
AI & Technology
- AI-Powered Business Automation
- Workflow Automation & Integration
- Custom Software & Tool Development
- Data-Driven Marketing Analytics
- CRM & Pipeline Automation
- Chatbot & AI Assistant Development
Verified Expertise
My qualifications are backed by real-world results, hands-on trade experience, and deep technical expertise across plumbing, marketing, and technology.
Licensed Plumber
Illinois Department of Public Health
Since 2014
250+ Plumbing Websites Built
Designed, developed, and launched websites for plumbing companies nationwide
Plumbing Industry Expert
Hands-on plumbing experience combined with deep industry knowledge
AI & Automation Specialist
Building AI-powered tools and automations for business growth
Licensed & Verified
Illinois IDPH
15+ Years Experience
Since 2009
250+ Websites Built
Plumbing Industry
AI & Automation
Tech-Driven Solutions
Where I Work
I own and operate businesses across the plumbing industry, education, and technology space. Each one benefits from my unique combination of trade expertise and digital strategy.
Websites I've Built
A sample of the 250+ plumbing websites I've designed, developed, and optimized for search engines. Each site is built to generate leads and grow the business behind it.
Chicago Drain Pros
Drain Cleaning
Full-service website with online booking, local SEO, and lead generation.
Midwest Water Heater Co.
Water Heater Services
Service area pages, review integration, and Google Business Profile optimization.
Reliable Pipe Solutions
Pipe Repair & Replacement
Mobile-first design with emergency service CTAs and automated follow-up.
Suburban Plumbing Experts
Residential Plumbing
Multi-location site with individual city pages and schema markup.
Elite Sewer & Drain
Sewer Services
Video marketing integration, before/after gallery, and review widgets.
Pro Flow Plumbing
Commercial Plumbing
B2B lead capture, project portfolio, and industry-specific content strategy.
These are representative examples. With 250+ sites built, every project is tailored to the specific needs and market of each plumbing business.
Need a Plumbing Website That Actually Generates Leads?
I've built over 250 of them. Let's talk about what I can build for you.
Get in TouchBy the Numbers
15+
Years in Plumbing
250+
Plumbing Websites Built
Co-Owner
ThePlumbingDirectory.com
AI & Tech
Automation Specialist
What People Say
Real feedback from plumbing business owners and contractors I've worked with.
“Ryan built our website and set up our entire online presence. Within 3 months we were getting more calls than we could handle. He understands plumbing AND marketing — that combo is rare.”
Mike D.
Owner, Local Plumbing Company
“I was skeptical about digital marketing but Ryan walked me through everything. He built us a site that actually brings in jobs. The guy knows the trade and knows how to sell it online.”
Jason T.
Plumbing Contractor
“Ryan automated our entire lead follow-up process. We went from losing half our leads to closing 80% of them. His AI and tech solutions are a game-changer for service businesses.”
Sarah K.
Office Manager, Plumbing Service Co.
Common Questions
Who is Ryan Pietrzak?
Ryan Pietrzak is a licensed plumber in Chicago, IL turned digital marketing strategist and technology entrepreneur. He has built over 250 plumbing websites and co-owns ThePlumbingDirectory.com. He leverages AI, automation, and modern technology to help plumbing businesses scale.
What is ThePlumbingDirectory.com?
ThePlumbingDirectory.com is the most comprehensive local plumbing directory in the United States, co-owned by Ryan Pietrzak. It connects homeowners with top-rated, licensed plumbers and provides marketing resources for plumbing businesses.
How does Ryan Pietrzak help plumbing businesses grow?
Ryan combines his hands-on plumbing expertise with digital marketing, AI, and automation. He has personally built over 250 plumbing websites and helped countless businesses grow through local SEO, lead generation, and cutting-edge technology solutions.
What role does AI and technology play in Ryan's work?
Ryan uses AI-powered automation, custom software tools, workflow integrations, and data-driven analytics to help plumbing businesses operate more efficiently, generate more leads, and scale their operations.
Let's Connect
Whether you need plumbing services, want to grow your service business online, or are interested in collaborating, I'd love to hear from you.
Location
Chicago, IL
